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LOK LEE
Seasoned Product Designer with 15+ years of experience in E2E user-centred design
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Third-party Service Integration
Led a human-centred design process from discovery to delivery
CommBank
Yello Loyalty Program 2.0
Fostered collaboration and alignment among 3 squads and beyond
CommBank
Customer Migration
Delivered multi-channel guidance for customers moving to ANZ Plus
ANZ Bank
Sign-up Journey Optimisation
Uplifted funnel conversion with enhanced functionality and usability
Domain Loan Finder
Clinical Trial Management Digitisation
Modernised a multi-actor system as a researcher and UX designer
Australian Clinical Labs